Why aren't my ads getting clicks on Google Ads?

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Have you tried everything, changed all possible settings in your campaign and still can't figure out why your ads aren't getting clicks on Google Ads? Don't despair, it could be one of the reasons below. Follow us:

Keywords below minimum bid
This is a very common detail that occurs when we have just created our campaign. It is likely that you have set a lower bid than the one suggested at the top of the page.

The ideal is to check in the “keyword planner” menu what rcs data saudi arabia value your competitors are charging, so you can start participating in the auction and your ads will be qualified for the competition.

Negative keywords
Negatively listing keywords that do not correspond to your product/service helps a lot with campaign performance, but it can be a hindrance if we are not careful.

Suppose you are advertising a Japanese food restaurant and, out of pure distraction, you have negated the word “restaurant” in broad mode, this will cause searches for “restaurant” to not appear.

Only impressions are counted, not clicks
If your campaign received 500 impressions and 0 clicks, it's not a technical issue, but rather an issue with the ad description. In other words, the ad text isn't relevant to your audience and therefore isn't getting clicks.

To solve this problem, create new ads thinking about the customer's pain and the problem you can solve, and always have a Call To Action at the end of the ad text. This could be the main reason why your ads are not getting clicks on Google Ads.


Location targeting
Have you checked your keywords, balance, status and ad texts… and still your ad doesn’t appear? The problem may be in location targeting.